Ads Analyse: reporting and optimisation tool for the operator's own online shops

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What is Ads Analyse? (English)

"Ads Analyse" is a private, internal software tool operated by Tim Regener (sole proprietor, Nienhagen, Germany) for the three online shops he owns: ballettstore24.de, tanzsport24.eu and inkohaus.de. The purpose of the application is to read performance data from the operator's own Google accounts and to turn it into weekly reports, profitability calculations and optimisation suggestions for the operator's advertising and product data. The application is not offered to third parties and is not available to the public. Only the operator signs in to his own Google account to authorise the tool.

Which Google data does the application use, and why?

Google service	OAuth scope	Why the application needs it
Google Ads	adwords	Read costs, clicks, conversions and conversion values of the operator's own campaigns; create and edit the operator's own campaigns, budgets, bids and product selections.
Google Merchant Center	content	Read product data and product status (approved, disapproved, out of stock) of the operator's own merchant accounts.
Google Search Console	webmasters.readonly	Read search queries, clicks and impressions of the operator's own websites (read-only).
Google Analytics 4	analytics.readonly	Read visits, purchases and revenue of the operator's own websites (read-only).

The application only accesses accounts that belong to the operator. It does not access data of other Google users.

Was ist Ads Analyse? (Deutsch)

"Ads Analyse" ist ein internes Auswertungswerkzeug von Tim Regener (Einzelunternehmen, Nienhagen) für die eigenen Online-Shops ballettstore24.de, tanzsport24.eu und inkohaus.de. Es liest Kennzahlen aus den eigenen Google-Ads-, Merchant-Center-, Search-Console- und Analytics-Konten, erstellt daraus wöchentliche Berichte, Rentabilitätsrechnungen und Optimierungsvorschläge und verwaltet die eigenen Werbekampagnen. Das Werkzeug wird nicht an Dritte angeboten. Es gibt keine Registrierung, keine Kundenkonten und keinen Zugriff für Dritte.

Who is responsible? / Kontakt

Tim Regener, Hermann-Höper-Ring 12, 29336 Nienhagen, Germany
E-Mail: intern@ballettstore24.de

Privacy policy / Datenschutzerklärung

The privacy policy of this application is available without login: https://ballettstore24.de/pages/ads-analyse-datenschutz

The use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.